Archambault Insurance Ad Campaign
Print Ad & Radio Campaign
Archambault Insurance
Archambault Insurance, a trusted family-owned insurance company based in Putnam, CT, has been serving the local community since 1928. With their unwavering commitment to transparency and outstanding customer service, they have earned a solid reputation and a loyal customer base. I had the privilege to work on creating captivating print ads for local and regional newspapers and magazines, as well as engaging radio spots for the local radio stations driving their advertising campaign which lasted for several years.
Details
Categories
Print Media Marketing
Radio Spot Advertising
ARCHAMBAULT INSURANCE
ARCHAMBAULT INSURANCE
The copy and engaging radio scripts, were expertly refined by the skilled copywriter and author Melissa Wyse. The radio ads were made with the help of clients and employees speaking their own words from the scripts we edited adding to the authenticity of their relationship with Archambault Insurance.
Each ad concept was sized to match the column widths of the media outlet advertising purchases. Some were in black and white and some were in full color depending on outlet.